It was the Italian Navy's long-term supplier for various nautical, signal, and measurement instruments. In Panerai landed itself on another shore as it received a contract from the Italian Navy to develop professional diving watches.
Since the Panerai was new to the arena of watches, it turned to the Swiss company Rolex, which was already at the forefront of the industry at that time.
And finally, By , Panerai in cooperation with Rolex was successful in producing diving watches known as Panerai Radiomir. It was a waterproof watch with a diameter of millimeters. To make the watch compatible so that this Panerai dive watch can be accompanied on all stealth missions underwater, patented phosphor based on radium was used in the manufacturing of its Radiomir dial.
While at the time of Radiomir production people were not aware of the use of the most active radioactive substance in their manufacturing. However, the production of this Radiomir watch series was very low since the timepieces were not meant for being sold in the consumer market. But Panerai was determined to target the civilian public as well, so in Officine Panerai took a historic step.
It hit the market with its first collection meant for the civilian public. The models that were released consisted of three limited-edition watches: the Panerai Luminor, the Panerai Luminor Marina and the Panerai Mare Nostrum.
Inspired by the historic models created for the commandos of the Italian Navy, these Panerai watches quickly became desirable objects for the common masses as well as for the ardent watch lovers. The story of the Panerai Luminor The first Panerai Luminor was launched in the s, which was followed by the release of many other models as well. The early released model of Panerai Luminor guaranteed an eight-day power reserve and used a tritium-based luminous substance on the dial and hands.
But the fate of Panerai Luminor had something very good waiting ahead. In the s the actor Sylvester Stallone saw the Panerai Luminor Submersible in a shop window while filming on location in Rome and was drawn away by the imposing character of the military watch, which fit perfectly with his on-screen persona.
In return for the unsolicited exposure, a solid friendship has developed between Sly and the brand. Under the new leadership, the entire military production branch of the company was shut. A year later, Panerai presented the first collection of public watches. Large, functional, military watches coupled with pure Italian design sparked an overwhelming response from the Panerai fan club. The luxury of Panerai grew out of its heritage and the purposefulness of each feature. Panerai watches were not about the latest fashion, they were designed to work in specific conditions.
The PAM is draped nicely with a matching titanium bracelet with a deployant clasp. As an added bonus they have a matching blue leather strap with a titanium buckle as well as the first ever colorized Panerai Rubber strap in blue for a change of pace. Giving life to this piece is the workhorse P. You can view the movement through the sapphire crystal case back.
The PAM is water resistant up to 30 bars or meters. Since it is using the older P. Italian luxury watchmaker Panerai has just introduced its first limited-edition collection of the year — named the Mediterraneo — featuring three iterations of its iconic Radiomir watch, and two of the three models have now been unveiled.
On the outside, both watches in the collection are very similar save the case size: a larger option comes in at 45mm, while its smaller counterpart measures in at 42mm. The material construction of the casing is also different, with the former being built in lightweight titanium while the latter comes in AISI L polished steel. As to the heart of the watch, the 45mm edition features a fully automatic movement while the smaller 42mm version holds a manual-wind caliber, both operating at 28, vibrations per hour and boasting a power reserve of 3 days.
Finishing the two timepieces is a dark blue alligator strap with off-white stitching. Delayed quote. Updated once every 10 mins. All Rights Reserved. Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.
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